Mr. Kawabe worked for a marketing company that plans, schedules, promotes, and hosts events. He was in charge of a professional wrestling event in the suburban outskirts of Tokyo. However, he had a supervisor who was extremely difficult to work for. His supervisor did not like Kawabe making mistakes with scheduling, advertisement leaflets, contacting sponsors, or introducing the event to the local communities. All Kawabe did was complain about his supervisor over drinks at night.
Mr. Hirose worked under the same supervisor as Mr. Kawabe. Hirose drank with Kawabe and listened to his complaints about their supervisor. However, Hirose did not simply complain. He wanted to know why his supervisor was stricter concerning the promotion of the event than the event itself. He later discovered that their supervisor's responsibility was to recoup operating expenses on the event itself and make a profit by gathering sponsors for it. This technique was used to reduce taxes. In addition, while it was difficult to get one sponsor who could spend a large amount of money on the event, it was rather easy and effective to obtain many sponsors with less spending on advertisements. Later, Hirose started his own event promotion business based on the knowledge he acquired from his experience. However, poor Kawabe continued to work for the same company and grumbled.
Mr. Kawabe only looked at the head of the coin. However, Mr. Hirose wanted to see both sides of the coin, which allowed him to discover a good money-making mechanism for his industry.
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